Awarded best Employer Branding and HR Advisory FIRM - Australia 2021

Improving the representation of Aboriginal and Torres Strait Islander peoples amongst their employees at all levels is a key initiative of many organisations.  

The problem is that too many organisations are trying to define which roles and recruitment processes can be re-framed to accommodate this type of initiative, rather than asking “are we, as an organisation, a first choice employer for Aboriginal and Torres Strait Islander candidates and employees?”.  They don’t recognise that if you are not known or offer a compelling value proposition, you won’t be able to attract, recruit and retain the quantity and quality of candidates and employees you need to achieve your goal. 

Refocus your organisation in the right way 

Being a first choice employer for Aboriginal and Torres Strait Islander candidates and employees is more than a tagline and some attractive imagery.  

You need to present a value proposition where the imagery, messaging and leader behaviour aligns to make you the type of employer Aboriginal and Torres Strait Islander candidates want to work for. 

In recognition that this is an area of significant concern and uncertainty for many organisations, we are pleased to announce that Pipeline Talent and Peak Corporate Solutions have come together in partnership to offer a solution to organisations looking to improve their attractiveness to Aboriginal and Torres Strait Islander candidates and employees. 

Pipeline Talent

Pipeline Talent, a 100% Aboriginal-owned organisation recognised as a leader in Indigenous appointments in both the public and private sectors.  With a deep strong network into metro, regional and remote communities, Pipeline Talent is able to provide a national footprint to organisations needing to expand their appeal beyond their immediate talent catchments.  

Peak Corporate Solutions

Peak Corporate Solutions is an award-winning Employer Branding and HR Advisory Practice which has successfully developed employer brands and Aboriginal Employer brands for some of Australia’s most recognised companies and government entities. 

In combination, these two organisations present a unique offering where cultural expertise and capability meets branding experience.  

As a measure of the value of our partnership, we have already been engaged by organisations including the Australian Institute of Aboriginal and Torres Strait Islander Studies (AIATSIS), the Department of Veterans’ Affairs and the NSW Department of Communities and Justice to assist in the attraction, recruitment and retention of Aboriginal and Torres Strait Islander candidates and employees. 

If addressing under-representation of Aboriginal and Torres Strait Islander employees in your organisation is an initiative you need to undertake but don’t know where to start, we would welcome the opportunity to share our expertise.